Trade marks

You can’t build value in a vulnerable trade mark.

The investment involved in building your brand’s profile and increasing market share is at risk if your business’s key identifiers are exposed to imitation or theft.


You can’t build value in a vulnerable brand. Effective trade mark strategy delivers surety that your business’s uniqueness is protected and resolute.

Redchip Trade Marks provides a full suite of trade marking services delivered from a commercial legal standpoint.

Our cutting edge systems and processes rival the top end of town, without the hefty price tag. Your mark of confidence with Redchip Trade Marks includes:

  • Review over every matter by a Trade Mark Attorney registered with professional standards board for patent and trade mark attorneys.
  • Broad commercial advice and a deep understanding of small business needs.
  • Conflict management with an in-house litigation team experienced in intellectual property disputes.
  • A network of qualified trade mark attorneys around the world for any international trade marking requirements.
  • Brand Guard monitoring service, continuing to provide the utmost protection for your brand.

Fast growing Australian businesses are using Redchip’s specialist services to deliver a mark of confidence that the investment in their brands is safeguarded for the long term.

Find out more

Start your brand protection now

Contact us at protectme@redchip.com.au or phone 07 3223 6100 to speak to someone in our Intellectual Property and Trade Marks Team.

Meet The Experts


Zachary Pagliano

Associate Director

Running counter to the stereotypical commercial lawyer, Zachary Pagliano ranks the collective successes of his clients above individual cases.

Meet Zachary
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Thomas Bevitt


The daily challenges and strategic opportunities served up by his commercial law clients are the drivers behind Thomas Bevitt’s career.

Meet Thomas

Peter McLaughlin


Peter believes the key that helps him unlock his clients’ successes is his ability to know when to be creative, and when to be conservative.

Meet Peter

Gavin Barnes


Gavin has a no-nonsense, straight talking style coupled with a natural ability to take complex matters and distil them down into easily understood...

Meet Gavin

Our Insights

What does “available” mean?

What does “available” mean when you’re talking about a business or company name? Sadly… absolutely nothing.

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Do yourself a favour – don’t DIY

A common pitfall of the DIY trade mark application is applying for registration on behalf of the wrong person or entity.

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We ask questions to get to the bottom of your concerns, now it's your turn. How can we help?